Adobe Launches Firefly Video Model Integrated with Premiere Pro
Adobe has launched its Firefly Video model, deeply integrated into Premiere Pro and After Effects. The model enables text-to-video generation, scene extension, and AI-powered editing tools designed for professional video workflows.
Adobe has released its Firefly Video model, the first commercially safe AI video generation tool integrated directly into professional editing software. The model is available within Premiere Pro and After Effects, enabling video editors to generate, extend, and modify footage as part of their existing workflows.
Firefly Video can generate 10-second clips from text descriptions, extend existing footage by generating additional frames that match the source material's style and motion, and fill in gaps between clips with AI-generated transitions. The outputs are designed to blend seamlessly with real footage in professional productions.
Adobe's key differentiator is commercial safety. Firefly Video was trained exclusively on Adobe Stock footage and public domain content, giving users indemnification against copyright claims. This makes it the only AI video tool that major studios, agencies, and brands can use without legal risk.
The integration with Premiere Pro is seamless. Editors can select a clip on their timeline, describe a modification in natural language, and the AI generates the result directly on the timeline. Use cases include generating B-roll, creating establishing shots, extending clips to match audio timing, and removing unwanted elements from footage.
Firefly Video is available to Creative Cloud subscribers at no additional cost, with generation credits included in existing plans. Adobe reports that over 10 billion images have been generated with Firefly since its launch and expects video generation to become an equally integral part of creative workflows.
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